Ultimate 80 Point Marketing Plan – Realty Solutions Group

The ULTIMATE 85 POINT MARKETING PLAN to quickly sell your home for top dollar:

  1. Review and explain all clauses in the Listing agreement and other paperwork/agreements.
  2. Place advertising in the name of Realty Solutions Group, LLC
  3. Maximize showing potential through large reflective professional signage.
  4. Price the property right the 1st time to open the market vs. narrowing the market.
  5. Suggest or advise changes to make the seller more saleable and attractive to buyers.
  6. Explain the use of the Seller’s Property Condition Report that the seller will complete, and that will be presented to the buyer of their home.
  7. Explain the benefits of a Home Owner Warranty with the seller.
  8. Provide a professional home staging consultation if desired.
  9. Assist seller with interim financing if necessary.
  10. Provide professional quality photography.
  11. Obtain seller’s contact information for follow-up and emergency contacts.
  12. Research tax records to verify full and complete legal information is available to prospective buyers and buyer’s agents on MLS printout.
  13. Research property’s current use and zoning use.
  14. Provide the seller with a list of preferred vendors.
  15. Research property’s land use, deed restrictions, and easements.
  16. Provide seller with a Showing Checklist which offers home showing guidelines to prepare the home for appointments.
  17. Provide Staging Checklist to suggest constructive changes to the property to make it more appealing, to show exceptionally well, and help it to yield the greatest possible price to an interested buyer.
  18. Determine if the seller qualifies for our Smart Seller Program.
  19. With the sellers, permission provides & arrange for contractors to perform any agreed repairs.
  20. Provide the seller with a blank copy of the Residential Purchase agreement to review and become familiar with it at the time the offers come in.
  21. Listing Cancellation Policy. 100% Satisfaction GUARANTEE.
  22. Submit photos available on our website at www.realtysolutionsgrp.com which is linked to several other sites.
  23. Obtain one set of keys that will be inserted in the lockbox.
  24. Arrange all inspections, including utility and municipal.
  25. Electronically submit the listing information to the Multiple Listing Service for exposure to all the active real estate agents in the Multiple Listing Service area.
  26. Create a website specifically for the property.
  27. Set up a text# for the property to allow buyers to access information and the property’s website at their convenience 24 hours a day.
  28. Set up a QR code for the property to allow buyers to access information and the property’s website at their convenience 24 hours a day.
  29. Advertise on Facebook, Twitter, and Linked In
  30. Pictures and main information about your property are made available to anyone who visits my website.
  31. Advertise the property electronically to all the Washington County Realtors with full-color flyers e-mailed directly to their inbox.
  32. Submit property to Realtor.com
  33. Submit property to Craig’s List
  34. Submit property to Trulia.com
  35. Submit property to Zillow.com
  36. Submit property to Yahoo Real Estate
  37. Submit property to Homes.com
  38. Submit property to Byownermls.com
  39. Submit property to enormo.com
  40. Submit property to FrontDoor.com
  41. Submit property to HotPads.com
  42. Submit property to Local.com
  43. Submit property to Lycos.com
  44. Submit property to Oodle.com
  45. Submit property to Vast.com
  46. Submit property to HomeFinder.com
  47. Promote the property to all Realtors in Washington County Real Estate Offices.
  48. Cooperate with all Real Estate companies in the Washington County Area.
  49. Send a personalized letter to residents in the immediate neighborhood promoting the features and lifestyle benefits of the property.
  50. Perform a Reverse Prospecting Search to attract prospective buyers within the MLS.
  51. Prepare a full-color photo flyer with a list of features of the property to leave at the home for visitors to take with them after the showing.
  52. Target the market to determine who is the most likely buyer willing to pay the highest price.
  53. Meet with our preferred lenders to see if they have any prospective buyers in their network.
  54. Re-write Advertisements weekly to keep them fresh.
  55. Track all numbers to determine where the buyers are seeing the property.
  56. Prequalify all prospective buyers to avoid wasting sellers’ time with “shoppers”.
  57. Weekly meeting with the team to mastermind on what steps have been completed and executed in the marketing of the home.
  58. Have cooperating brokers in the area tour your home when available.
  59. Promptly e-mail the seller with feedback & reports on the property.
  60. Improve the marketing of any under-performing marketing campaigns.
  61. Monitor buyer and agent feedback to make any necessary changes to price, condition, etc.
  62. Provide Open Houses with a licensed Realtor at the seller’s request.
  63. Contact my buyer leads, centers of influence, and past clients for potential buyers.
    Targeted telemarketing directed to qualified buyers.
  64. Follow up with all buyer leads and inquiries within 5 minutes.
  65. Prospect three hours, and contact twenty people per day looking for potential buyers.
    Update qualified Buyers with your property information.
  66. Buyer profile report to determine the buyer’s purchase needs.
  67. Work to qualify prospective buyers and assist them in obtaining a suitable mortgage.
    Communication Guarantee. Call the seller every week or they fire us.
  68. Represent the seller on offer presentations, and negotiate the best price and terms.
  69. Require all offers include buyers’ pre-approval and proof of funds for a down payment.
  70. Discuss qualifications of prospective buyers to help determine buyer motivation, ability to purchase, and probability of closing on the sale.
  71. Meet with our transaction coordinator daily for status updates on the closing process.
  72. Monitor the buyer’s loan to assure timely loan commitment.
  73. Make arrangements with the Title Company.
  74. Coordinate scheduling of appraisal and supply comparable sales if needed.
  75. Prepare a Seller’s Net Proceeds Sheet to show seller expenses, closing costs, and net proceeds.
  76. Set up final walk-through of the property for buyers and their agent.
  77. Deliver the seller’s check to them at closing.
    Make available my entire team so that any questions or concerns will be handled in a timely manner.
  78. Arrange possession and transfer of home (keys, warranties, garage door openers, community pool keys, mailbox keys, educate new owners of neighborhood policies.
  79. Help sellers find their next home if they will be staying in our area.
  80. If the seller is relocating to another area, recommend highly experienced agents across the globe – so the seller is sure to have the highest quality agent to help them on both sides of their move to make it worry and stress-free.